What is Brand Marketing? The "brand" is the actual service or product, and "marketing" is the action of creating awareness to the masses.A good brand has personality traits. Brand personality traits usually align with it core customers values. Learn more with my picks above.

2 comments

  1. Anonymous // June 21, 2008 at 2:48 AM  

    Brand Marketing is getting inside the customers head and staying put ..thats the challange

  2. Jeff Fisher LogoMotives // August 21, 2008 at 4:21 PM  

    Great to see my book "Identity Crisis!" shown in your post. Thanks!

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